As a WordPress software developer, you might need to set up a development environment for your projects. For example, to develop new plugins and themes, to test new features before they go live, or to perform troubleshooting. The best way to do this is to have an offline WordPress development environment installed on your computer. In this tutorial, I will show you how to set up a local WordPress development environment with Local.[Read more…] about Setting Up a WordPress Development Environment with Local
I’m very excited to announce that after months of development, I launched version 2.0 of Boldermail today! This new version features a fantastic newsletter editor powered by the new WordPress block editor. Check out the video below to learn how to use it:
You work hard on your email campaigns and newsletters, so you want those emails to reach your audience! However, more often than is ideal, emails end up in your subscriber’s spam folder. In this article, I’ll provide you with 5 ways to avoid the spam folder and reach your audience’s inboxes.
Version 1.4.0 of Boldermail was released this week. This new version adds a huge new feature to all accounts: automation!
You can now add an automated email workflow to any of your subscriber lists. For example, the picture below shows a workflow where 4 different emails are sent to a new subscriber after they sign up to a list. The subscriber gets an automated email immediately after signup, then 1 day, 2 days, and 3 days later, respectively.
You can pause these automated emails at any time, and customize to the minute the time they get sent to a subscriber after signing up. You can also track opens + clicks rates from the dashboard.
If you are not using automated emails yet, I highly recommend you try them! Automated emails have an industry average open rate of 40%. That’s a huge difference to the open rate of regular emails, at an average rate of 21.33%. Furthermore, automated emails are a great way to engage your audience and give them a change to get to you and your brand.
That’s it for now! We will keep building on our automation feature in the next few weeks. We already have some tools in beta testing to integrate our plugin with WooCommerce. Until next time!